Yona is an experienced entrepreneur with over two decades of success building technology and consumer brands. As CEO of Hapbee, he leads the company’s mission to transform personal wellness through innovative, signal-based technology. Previously CEO of Arrive and Beyond the Rack, Yona has guided multiple companies to multimillion-dollar exits, with a track record of pioneering growth in emerging consumer tech markets.

Riz brings over 25 years of experience leading growth, turnaround, and transformation strategies across global markets. A seasoned advisor to governments, investors, and high-growth companies, Riz was a partner at three global professional services firms specializing in navigating complexity with clarity and purpose. As CCO, he oversees the company's go-to-market strategy, strategic partnerships, and commercial execution. His work reflects a commitment to building enduring value - through both business performance and broader impact in society.

Ahsan is an experienced mobile technology leader with nearly a decade of building advanced Android applications across industries including banking, telecom, retail, and media. As CTO of Hapbee, Ahsan oversees the full technology platform, leading app development, infrastructure, and delivery. He brings deep expertise in Android frameworks, CI/CD automation, and cross-platform integration, with a strong focus on creating smooth, engaging user experiences. Ahsan has led complex projects for major organizations such as Scotiabank, RBC, Home Depot, Canada Life, and ABC News, and is known for his leadership, mentorship, and ability to deliver efficient, scalable technology solutions.

Jaylen brings his championship mindset and passion for human performance to Hapbee as Chief Innovation Officer. As a professional athlete, Jaylen offers unique real-world insights into recovery, mental focus, and peak performance that directly shape Hapbee’s product development. His personal experience with Hapbee technology continues to inspire new innovations designed to help people optimize their well-being naturally.

Brian holds a Ph.D. in Biomedical Engineering and leads Hapbee’s scientific research and technology development. With extensive expertise in neuroscience, bioelectronic medicine, and signal-based wellness technology, Brian has spent more than a decade translating advanced science into safe, effective, non-chemical solutions that improve mental and physical well-being.

Madeeha is a marketing and business development leader with 25 years of experience driving growth across wellness technology, consulting, real estate, and professional services. As CMO of Hapbee, she leads brand strategy, marketing, ambassador partnerships, and customer experience. Known for a collaborative, people-first approach, she focuses on building marketing functions that drive sales, strengthen customer relationships, and position brands for long-term success.

GM AD Display Group, Founder Spice Market Inc.