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Board of Directors

Yona Shtern
Chief Executive Officer
Yona is an experienced entrepreneur with over two decades of success building technology and consumer brands. As CEO of Hapbee, he leads the company’s mission to transform personal wellness through innovative, signal-based technology. Previously CEO of Arrive and Beyond the Rack, Yona has guided multiple companies to multimillion-dollar exits, with a track record of pioneering growth in emerging consumer tech markets.
Riz Shah
Chief Commercial Officer
Riz brings over 25 years of experience leading growth, turnaround, and transformation strategies across global markets. A seasoned advisor to governments, investors, and high-growth companies, Riz was a partner at three global professional services firms specializing in navigating complexity with clarity and purpose. As CCO, he oversees the company’s go-to-market strategy, strategic partnerships, and commercial execution. His work reflects a commitment to building enduring value - through both business performance and broader impact in society.
Jaylen Brown
Chief Innovation Officer
Jaylen brings his championship mindset and passion for human performance to Hapbee as Chief Innovation Officer. As a professional athlete, Jaylen offers unique real-world insights into recovery, mental focus, and peak performance that directly shape Hapbee’s product development. His personal experience with Hapbee technology continues to inspire new innovations designed to help people optimize their well-being naturally.
Mr. Abdulla Al Zain
Director
Mr. Abdulla Al Zain brings a wealth of experience across a number of critical asset classes for Hapbee, such as hospitality, sports and financial services, particularly across Europe and the Middle East. In addition to being on the Board of Directors of Hapbee, he is also the Chairman and Managing Director of Infinity Capital, a diversified global investment company; Board Member of GFH Financial Group, President of FC Cordoba and Board Member of Bapco Energies.
Ahsan Ashraf
Chief Technology Officer
Ahsan is an experienced mobile technology leader with nearly a decade of building advanced Android applications across industries including banking, telecom, retail, and media. As CTO of Hapbee, Ahsan oversees the full technology platform, leading app development, infrastructure, and delivery. He brings deep expertise in Android frameworks, CI/CD automation, and cross-platform integration, with a strong focus on creating smooth, engaging user experiences. Ahsan has led complex projects for major organizations such as Scotiabank, RBC, Home Depot, Canada Life, and ABC News, and is known for his leadership, mentorship, and ability to deliver efficient, scalable technology solutions.
Kenny Adessky
GC and Corporate Secretary
Chris Rivera
CEO EMulate Therapeutics
More than 30 years of experience in the biotechnology industry.
Charles Mcnerney
Director
Previously Chief Information Security Officer at Microsoft, Previously Chief Information Security Officer & VP at Expedia.
Michael Matysik
Director
Over 30 years professional business experience, Real estate investor for over 20 years.